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Apr 24, 2024
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2017-2018 Augusta University Catalog [ARCHIVED CATALOG]
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MKTG 4740 - Marketing Research
Study and practice of planning, designing, organizing, executing, analyzing, reporting, and evaluating and controlling marketing research activities as an aid to effective and efficient managerial marketing decisions.
Grade Mode: Normal, Audit
Prerequisites: MKTG3700 >= C and (MATH2210 >= C or MATH3110 >= C)
Credit Hours: 3
Lecture Hours: 3 Lab Hours: 0
Repeat Status: No
Click here for the Schedule of Classes.
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