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    Apr 19, 2024  
2015-2016 Augusta University Undergraduate Catalog 
    
2015-2016 Augusta University Undergraduate Catalog [ARCHIVED CATALOG]

QUAN 4630 - Business Analytics



Covers developing business models, advertising models, pricing models, sales and sales force decision models, market segmentation and classification analysis, making decisions with multiple objectives, marketing models and uncertainty, and understanding customer preferences.

Grade Mode: Normal, Audit

Prerequisites: QUAN3650 >= D

Credit Hours: 3
Lecture Hours: 3

Major Restrictions: Accounting, Applied Information Systems, Finance, Management, Management Info Systems, Marketing


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